Aashna Shroff is a renowned influencer, vlogger, content creator, and entrepreneur.
Aashna Shroff Biography
| Name | Aashna Shroff |
| Famous Name | The Snob Journal Girl |
| Category | Fashion & Lifestyle |
| Nationality | Indian |
| Date of Birth | 4 August, 1993 |
| Birth Place | Mumbai, India |
| Religion | Hinduism |
| Current Location | Mumbai, India |
| Aashna Shroff’s Age | 32 years |
| Aashna Shroff’s Height | 5’5” (165cm) |
| Zodiac Sign | Leo |
| Ethnicity | Sindhi-Hindu |
| Net Worth | ₹39 Crore |
| Achievements |
|
Social Media Handles
| YouTube | @Aashna.Shroff |
| @aashnashroff | |
| @TheSnobJournal | |
| @AashnaShroff | |
| Threads | @aashnashroff |
About
Aashna Shroff is a prominent Indian beauty influencer, fashion blogger, entrepreneur, and content creator. She was born on 4 August, 1993, in Mumbai. As of early 2026, she is 32 years old. She belongs to a Sindhi-Hindu family. Her single mother, Kiran Shyam Shroff, raised her.
The influencer went to fashion college in London to pursue her love for fashion and a professional career out of that. In 2025, she got married to the playback singer named Armaan Malik.
Career
Initially, Aashna Shroff started her career as a preschool teacher for 2 years. She made her entry in the digital world in 2013, launching her YouTube channel and her blog on “The Snob Journal.” The influencer turned her love for fashion into a professional career. Her line of success is made up of fashion, beauty, and travel; she does vlogging and blogging about them.
The entrepreneur started her online fashion shop called ‘The Snob Shop’ and online home decor store ‘The Snob Home.’ Currently, the influencer is working and collaborating with brands like Mars and Nykaa, expanding her career.
Net Worth
As of 2026, Aashna Shroff has a considerable net worth of ₹39 Crore (as researched by the team of Influencersplace). Aashna generates her main income through YouTube, online business, and brand collaborations.
Let’s take a look at the net worth as given below:
| 2025 | ₹37 Crore |
| 2024 | ₹35 Crore |
| 2023 | ₹31 Crore |
| 2022 | ₹27 Crore |
| 2021 | ₹24 Crore |
Achievements
- In 2023, she was named Cosmopolitan Luxury Fashion Influencer of the Year.
- She has worked with many top-tier beauty brands like L’Oréal, Maybelline, Estée Lauder, and Nykaa.
- Aashna Shroff became a judge on the “Myntra Fashion Superstar” season 3 show, representing her role as a fashion mentor.
- Founder of ‘The Snob Shop’ and ‘The Snob Home.’
- Recognised by Forbes India as India’s most influential digital personality under the category of Fashion & Lifestyle in 2024.
Portfolio
Frequently Asked Questions
Who is Aashna Shroff?
What is the net worth of Aashna Shroff?
The net worth of Aashna Shroff is ₹39 crore
Does Aashna Shroff have a connection with the Bollywood hero Tiger Shroff’s family?
No, Ashna Shroff has no connections with Tiger Shroff’s family. Even though both have the same last names.
What is the name of the college where Aashna Shroff went to pursue a fashion degree?
The name of the college where Aashna Shroff went to pursue a fashion degree is ‘London College of Fashion, London.’
Does Aashna Shroff have siblings?
No, she does not have any siblings; she is the only child of her single mother.



