Aashna Shroff is India’s leading fashion and beauty influencer, globally renowned for her chic style, creative tutorials, and lifestyle content. She was born on 4 August, 1993 in Mumbai, Maharashtra and raised by her single mother, Kiran Shroff, a millennial model. After her graduation from Mithibai College, Aashna started to follow her heart by signing up for London College of Fashion.
Aashna Shroff began her influencer career in 2013 when she opened her first fashion blog, The Snob Journal and her online store, The Snob Shop. Today, she has so many high-rated collaborations with top brands like NYKAA, L’Oreal, Maybelline, and Estee Lauder. In 2023, Aashna was honored with the Cosmopolitan Luxury Fashion Influencer of the Year. She is married to Armaan Malik in 2024 and cherished by fans for her openness about personal journey and challenges.