Top 30 Popular Travel Influencers to Follow in 2025

In today’s digital era, travel influencers earn significant income by sharing engaging, high-quality content on platforms such as Instagram and YouTube. Beyond travel, many also explore related niches like fashion, food, and photography, making their journeys even more inspiring.

As a traveler, you can gain valuable insights and tips from their experiences. Some influencers even host tours and workshops, giving others the chance to be part of their adventures.

In this article, we’ve compiled a list of the 30 most influential travel influencers, along with their social media profiles and websites.

Chris Burkard is one of the top Instagram travel influencers. He is also a popular photographer, speaker, and filmmaker who shares jaw-dropping pictures of this amazing world. The influence of filmmaking is clearly visible in his adventure videos on Instagram. Witness his adventurous journey to the most interesting places in the world. He also has an alt account by @burknar where he posts unfiltered moments from his journey. Apart from this, he has also published a book called At Glacier’s End. 

Instagram: @chrisburkard with 3.9M followers
YouTube: Chris Burkard Studio with 50.5K Subscribers
Website: Chrisburkard.com

Murad is one of the top 3 travel influencers by Forbes and co-founder of @hype.film. He is known for his #followmeto project with his wife, Natalia Osmann, from Barcelona, Spain. This Instagram-sensational couple traveled to multiple unique destinations and published a book titled Follow Me To: A Journey Around the World Through the Eyes of Two Ordinary Travelers.

Instagram: @muradosmann with 3.2M followers
YouTube: FollowMeTo | Murad Osmann with 56K Subscribers

He is an influencer who has an exceptional way of presenting his global travels with unique photographs. 

Yanni, a Miami-based luxury travel creator and food vlogger, is among the world’s most popular digital storytellers. He journeys across the globe, indulging in culinary experiences while sharing them with his audience. You can see from his feed that he focuses on luxury food. Beyond content creation, Yanni is also the co-founder of @misscrispyrice and @pokeog.

Instagram: @foodyfetish with 3M followers
YouTube: FoodyFetish with 6.72k Subscribers

The Bucket List Family is one of the most inspiring travel influencer families on social media. Composed of Garrett Gee, Jessica Gee, and their two children, they share unique family vacation ideas and explore destinations around the globe. After selling their mobile app to Snapchat in 2015, the family set out on a worldwide adventure. They have since released a National Geographic book, Bucket List Family Travel, featuring curated travel ideas for families.

Instagram: @thebucketlistfamily with 3.1M followers
YouTube: The Bucket List Family with 1.49M Subscribers
Website: thebucketlistfamily.com

Jennifer Tuffen is a famous British luxury travel influencer showcasing the world’s most exclusive hotels, cuisine, landscapes, and experiences. Jennifer is passionate about exploring the globe and discovering new places, cultures, and languages. She has built an engaging Instagram feed with beautiful photography. Jennifer has a travel website, where she uses her blog to showcase her experiences through exciting blog posts.

Instagram: @izkiz with 2.6M followers
YouTube: izkiz with only 73 subscribers

Jack Morris is a British photographer, model, and travel influencer who showcases a lifestyle of luxury and adventure in some of the world’s most exotic destinations. He even launched his own photography app, @tonestudioapp, and has worked with a number of prestigious brands, including American Express, Prada, and more.

Instagram: @jackmorris with 2.3M followers
YouTube: Jack Morris with 228k subscribers

Daniel Kordan is a landscape and travel photographer from Bali, Indonesia, known for using beautiful artistic styles to capture travel experiences. His work shows beautiful landscapes and amazing wildlife. He is dedicated to more than just photography. Daniel teaches online masterclasses, and he also runs tours and workshops in person, so other explorers can learn and create with him.

Instagram: @danielkordan with 2.3M followers
YouTube: Daniel Kordan with 1.24k subscribers

He is one of the top food vloggers and travel influencers on YouTube. He’s known for determining the best street food options and local cuisines to test in various countries and cities around the world. He uses gifts from God to take followers along as they try food from different cultures and locations. Ultimately, his social media is the right stop for people who want to travel around the world just for food.

Instagram: @migrationology with 2.4M followers
YouTube: Mark Wiens with 11.4M subscribers

Alex Strohl is a French photographer and visual artist, known as one of the top Instagram travel influencers. His incredible landscape photography has been published in major publications including Forbes, Vanity Fair, and Gentleman’s Journal. He published his book Alternative Living in 2015, and it features another aspect of his distinctive creative vision.

Instagram: @alexstrohl with 1.9M followers
YouTube: Alex Strohl with 57.5k subscribers

Lauren Bullen is one of the foremost influencers in travel, lifestyle, and fashion, known for her luxury travels and exciting experiences. She is the co-founder of @tonestudioapp and owns @nanukuhouse and @houseoflb__ Airbnb, combining her love for travel and business.

Instagram: @gypsea_lust with 1.9M followers
YouTube: Lauren Bullen with 32.8k subscribers

Jessica Stein is an Australian travel influencer who shares beautiful travels to luxurious and unique places, often sharing her travels with her husband and little girl. In addition to travel, she shares her family’s experience as her daughter fights a rare form of Crohn’s disease, increasing awareness and raising funds through GoFundMe.

Instagram: @tuulavintage with 1.8M followers
YouTube: Jessica Stein with 1.75k subscribers

Ana Johnson is a well-known name brand that elegantly expresses her existence traveling with her husband and child. Ana provides presets under @createbyanajohnson and co-hosts the podcast @diejohnsons with her husband, @timjohnsonx. She’s also the author of A Book of Stories and shares personal experiences and musings there.

Instagram: @anajohnson with 1.4M followers
YouTube: AnaJohnson with 300k subscribers

Maddie is a travel influencer whose success stems from her ability to inspire her followers with exotic places around the world, with beauty tips, and actionable travel advice. She has partnered with her boyfriend to showcase some of the world’s greatest aspirational tourist destinations. Maddie features outstanding travel blogs, tutorials, and she offers a shop that features presets, e-books, and travel resources through her website.

Instagram: @pilotmadeleine with 1.5M followers
YouTube: pilotmadeleine with 91.1k subscribers

Senai Senna is a Swiss travel influencer who brings the gorgeous beauty of the world to life through his awesome visuals. He has traveled to around 40 countries, and every single one contained different cultures and landscapes. He also shares regional music on his YouTube channel and builds on his travel experience with his passion for art.

Instagram: @sennarelax with 1.2M followers
YouTube: Senna Relax with 39k subscribers

Raquel and Miguel are an epic travel duo sharing their inspiring lifestyle and travel adventures together on Instagram. They share more than just their adventure travels, though. They also host live classes on extending your Instagram reach and run Say Yes Agency and @mirahmaja. The dynamic duo also co-hosts @clublifedesign and wrote the book, Aventuras, Dicas e Segredos dos Viajantes mais Famosos do Instagram, which includes things they picked up while traveling and adapting to life as influencers.

Instagram: @explorerssaurus with 1.6M followers
YouTube: Raquel & Miguel with 142 Subscribers

Quin is a reputable travel influencer and adventure photographer from Southern California. He enjoys seeing beauty all over the planet with his camera while taking on amazing destinations all over the world. Quin showcases his travels with exciting blogs and impressive photography on his website.

Instagram: @everchanginghorizon with 1.3M followers
Website: everchanginghorizon.com

Emilie Ristevski is an Australian travel influencer who has made a name for herself showcasing exquisite landscapes from around the world. Her stunning Instagram depicts the calming beauty of the planet, and on her secondary account, @emilielula, she shares small, intimate moments that have their own meaningful story.

Instagram: @helloemilie with 1.4M followers

Tara Whiteman is a travel, lifestyle, and fashion influencer based in Sydney, Australia. Known for her colorful style and photography, her unique style has created opportunities with elite brands like Louis Vuitton. Each week, Tara tells a story and shares a visual concept with her audience on social media channels.

Instagram: @taramilktea with 1.4M followers

Janni Olsson Delér is a Sweden-based traveling influencer and entrepreneur who creatively combines photography and fashion aesthetics online. An enthusiastic skier, Janni brings adventure to her lifestyle content. In addition to being a travel influencer, Janni is the owner of the clothing line @cestnormal that sells stylish apparel for both men and women.

Instagram: @jannid with 1.1M followers
YouTube: Janni Deler with 389k subscribers

Marie and Jake are a travel couple who poetically capture their travels around the world, adding romance to their travels. They are co-hosts of @clublifedesign, an Instagram account helping individuals grow their online presence and create income. Their incredible journey has also been highlighted in Vogue Germany.

• Instagram: @mariefeandjakesnow with 1.5M followers
• YouTube: mariefeandjakesnow with 68.4k subscribers

Altug Galip is a digital creator, photographer, and highly-regarded travel influencer who has been to 60 countries and has had infinite experiences. He is recognized for his incredible aerial photography as he captures all destinations in an animated, colorful manner. Altug sells photography presets on his website and also shares behind-the-scenes perspectives on how he creates them.

Instagram: @kyrenian with 1.1M followers
YouTube: Altug Galip (Kyrenian) with 183 subscribers

Chelsea Kauai is a Hawaiian-born artist, freediver, and acro-yoga teacher who puts all her accounts of adventures, wildlife encounters, and stunning vistas on her social accounts. She created the @chelseakauaipresets, and she also has a curated collection from her closet on shopmy.us/chelseakauai.

Instagram: @chelseakauai with 1.1M followers
YouTube: ChelseaKauai with 31.3k subscribers

Drew Binsky is one of the top travel influencers around the world. He has been to all 197 countries and has two Guinness World Records. He is well known for his amazing travel documentaries showcasing wildlife, hidden cultures, and inspiring stories across the globe. He will also be releasing his first book, titled Just Go.

Instagram: @drewbinsky with 1.3M followers
YouTube: Drew Binsky with 5.74M subscribers

Louis Cole is a popular travel influencer (a public figure) who advocates sustainability and green living while traveling the world. Cole shares adventurous experiences with his community and is typically accompanied on his travels by his wife and daughter.

Instagram: @louiscole with 1M followers
YouTube: FunForLouis with 1.99M subscribers

Angelica Blick is one of Sweden’s most popular bloggers and influencers, recognized for her mix of fashion and travel content. She brings her followers stylish looks and luxurious vacations, all the while offering boot camps for followers to book on her site.

Instagram: @angelicablick with 1M followers
YouTube: Angelica Blick with 68.1k subscribers

Callum Snape is a photographer and travel influencer from Vancouver who is proving to be influential in so many ways. Callum and his sensational photography capture audience engagement through storytelling, travel imagery/photography, and landscape imagery/photography.

Instagram: @calsnape with 745k followers
YouTube: Callum Snape with 692 subscribers

Jannik Obenhoff, a 19-year-old travel influencer from Germany, thinks of himself as “just a boy with a camera.” But with significant followers on Instagram, he is recognized as an elite travel influencer illustrating the world’s beauty and diversity through his creative photography.

Instagram: @jannikobenhoff with 660k followers
YouTube: Jannik Obenhoff with 2.81k subscribers

Amra Beganovich, NYC-based Co-Founder of digital agency A&E, is a leading fashion and travel influencer boasting 598k Instagram followers. She is a true fashionista who creates remarkable content that showcases her love for beauty, fashion, fitness and traveling, and inspires audiences across the globe.

Instagram: @clubfashionista with 598k followers

Elma, an influencer based in New York City, Co-Founder at Agapedisclosure and Equity, inspires her followers with outstanding fashion sense and lifestyle content. Elma is a true influence with her beauty, style and creativity. Elma, the invited influencer, pairs influence with entrepreneurship beautifully on her feed.

Instagram: @elmabeganovich with 694k followers

Jamie Kidd, a travel influencer and model with 735k followers on Instagram, weaves stunning photography into captivating storytelling. Her compelling narratives include in categories like beauty, fashion, travel and lifestyle, and has quickly become an emerging name in the influencer landscape.

Instagram: @jamienkidd with 774k followers

Wrap Up!

The travel influencer community has really changed the way many people explore and experience travel, such as implementing new ways of travel and inspiring brand-new types of travel. In sharing the 25 amazing creators that we focused on in this article, we highlighted that they offer great suggestions, tips, guides, and insights about destinations, in the hope that it sparks inspiration for you to create an everlasting trip.

Whether you’re planning a luxury trip or an unstructured adventure, these creators introduce us to new cultures, cuisines, and experiences that are once in a lifetime. Hopefully, these creators will reignite your passion to travel and see the world in a new light.